Siwon Lee




 ELEMIS Evergreen Design






After two rounds of global rebranding, the US market lacked localized assets and existing visuals were outdated. Over three months, I developed a set of evergreen assets under the new brand identity.

Art Direction
Marketing Design
Brand Design



1.  TV Shopping Commercial
Produced storyboard and evergreen ads video for TSV/QVC ads to align with the new identity.







2. Product Detail Page Communicated product features clearly for E-commerce retailers like Sephora,  Amazon and DTC.

Pro-Collagen Cream Series



Pro-Collagen Toning Mist





3. Paid SocialDigital ads banners for omni-channel.






4. Shelf Talker
Printed booklet for spas and stores.






5. Instagram Story






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